One of the issues I see with neo is it’s pushy sales people in malls and busy areas. I joined neo because a salesperson convinced me in my first year on my university campus but I was a bit skeptical at first. Anyone else I’ve talked to about neo were surprised about the benefits but said they still wouldn’t join solely because the disliked the sales approach. I do know it’s an effective method but I somewhat agree that as a customer you feel a little pressured. I understand as well because this is a newer company and you have to get business somehow just stating my thoughts.
A suggestion for fixing this would be to spend marketing money elsewhere a find a different way to sell such as commercials and billboards. I know this may be more costly but I think it’s worth
I would tend to agree with you. I first learned of Neo when approached in the Rideau Centre here in Ottawa. I found the approach pushy and aggressive, I couldn’t help but second guess a lot of information received due to the interaction.
Months later my partner and I looked to change credit cards, we learned of the World Elite card and made the change. Due to my interaction I had at the mall months before, it made me wonder if it was the right choice?
I think a possible challenge Neo has is how to spread the word? Unless I’m mistaken, there isn’t a brick and mortar physical location, where do people go to learn more or find out? If not knowing of Neo already, you may learn of Neo in places like the mall.
I think the way it was presented didn’t present Neo in the best light. I think Neo is fantastic and far better than other choices out there. If I was closed minded, I wouldn’t have given it a 2nd thought when speaking about it with my partner as we switched over.
i first learned about neo online i believe
i did run into neo a couple of times before joining , i believe
i dont remember ever feeling pressured , but that was when neo was still relatively new
that being said , i did stop at a neo booth in a mall recently , i said i already had an account but he still seemed to push , maybe he didnt believe me
i guessing they might be commission based
i dont like pushy or pressure sales but it wouldnt necessarily stop me if it was something that appealed to me , however i would bypass the pushy sales person by going online (if that were possible , as it is in this case)
and when i did sign up , i did do it online
As a salesguy, it is imperative that NEO trains reps properly. First they need to know the products inside out. Also, they need to know some of the competitive products as well. The challenge is the reps in the kiosk come at you and ask for time. Some basic training would help tremendously here, by simply by asking “poking the bear” questions. For example, " Excuse me, How do you know that your current credit card is giving you the best rewards? Is it worth 5 minutes to find out ?" , if someone has unfortunate credit, “If i can show you a process to rebuild your credit with a secured credit card, and get rewards, would that be worth 5 minutes of your time?” Leading with curiosity and empathy can break the ice and turn a high pressure situation into a favorable more consultative approach.
I have also run into NEO sales representatives at malls, and sometimes the only phrase that makes them back off is, “I already have a NEO card.”
Even then, some of them seem not to believe me and continue trying to sell it, so I practically have to pull out the card and show it to them.
NEO, if your sales representatives need to physically see my card before they stop pitching me something I already have, maybe existing members should get a small bonus, perk, or gift from the sales representative for proving their membership.
Just kidding, of course—but it is still an amusing thought.