Neo has a referral program but no way to track referrals. This is not just a way to track the referral bonus but a way to see how many friends signed up and who they are.
Consider how Wealthsimple has a way to track rewards from referrals and a tiered system of rewards for different tiers of clients.
Neo could develop a similar screen to track referrals and introduce premium referrals to accompany the introduction of premium products like the World Elite Mastercard.
Other products like mortgages or investments could also use a referral system.
Talent referrals is another tool used by other companies that Neo doesn’t seem to have.
